Organic Social & Content Manager - Blair West

Organic Social & Content Manager

Bishop Aukland
£40,000

Blair West are supporting Flooring Superstore to find a Social & Content Manager. This newly created role sits within the wider marketing function and will focus on driving engagement and community growth across priority social channels.

Reporting to the Head of Marketing, the position is responsible for shaping social strategy, delivering engaging content, and optimising performance to build brand visibility and customer connection.

The opportunity:

  • Develop the day-to-day strategy for organic social channels, including Instagram, TikTok, Facebook, Pinterest, and YouTube.
  • Build and maintain a content calendar that aligns with brand, trading, and marketing objectives.
  • Create, brief, and publish engaging content across formats such as video, carousel, stories, reels, and live streams.
  • Champion user-generated content by curating and sharing customer stories and brand moments.
  • Collaborate with product, trading, and ecommerce teams to ensure social activity supports wider commercial goals.
  • Identify and build relationships with influencers and content creators to amplify reach.
  • Monitor key performance indicators such as engagement, sentiment, and community growth.
  • Report regularly on social performance, trends, and campaign results, with recommendations for optimisation.

You’ll be the ideal candidate for this position if you have:

  • Proven experience managing organic social and content creation in a retail, consumer, or lifestyle brand.
  • Strong creative skills with an understanding of how to plan, brief, and execute engaging content across multiple formats.
  • Confidence in working with influencers, creators, and online communities.
  • Knowledge of performance metrics and how to apply insights to improve results.
  • Ability to manage multiple projects and content calendars simultaneously.
  • Familiarity with platforms including Instagram, TikTok, YouTube, Facebook, and Pinterest.
  • Collaborative approach, working closely with digital, trading, and creative teams.
  • Organised, detail-oriented, and able to spot emerging digital trends.

The benefits included with this opportunity:

  • Ownership of social media strategy and execution across multiple high-profile platforms.
  • Opportunity to shape the voice of the brand and build meaningful customer engagement.
  • Exposure to influencer partnerships and community-led marketing activity.
  • A collaborative and creative team environment.
  • Competitive salary and package.

Our commitment

Blair West is an equal-opportunity employer. We embrace diversity and inclusion at every stage of the recruitment process. We are committed to fairness, equality, and ongoing diversity training for our team to give our candidates and clients a feeling of belonging during their experience with us. Please speak to their consultant if you require reasonable adjustments at any stage during their experience with us.

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